After six full years, We Are Puget Sound impact campaign is alive and strong and still relevant today as it was in 2020 when we launched the book and campaign.
In 2025, the exhibit took a short break as several photo exhibit assets needed to be refreshed after five years of being on the road. We were fortunate and excited that Foss Waterway Seaport in Tacoma hosted the traveling exhibit for half the year. Foss Waterway Seaport is a maritime heritage museum that features hands-on displays, a wooden boat shop, educational programs, a functional dock, and is a wonderful events venue. The museum offers free admission to the public!
During this time at Foss Waterway Seaport, WCA and Braided River:
Presented We Are Puget Sound campaign and book to the Seaport Board of Directors
Hosted an exhibit opening community event that drew dozens of people
Participated in two of their signature events with an outreach booth and generated dozens of post cards to Tacoma City Council to support clean water in Commencement Bay.
Nearly 4,600 guests walked through the museum and the exhibit space, even though the museum was closed for 7weeks in October and November for renovations.
The interactive ACT NOW interactive element of the exhibit from The Burke Museum days generated 75 personal pledges to act.
Foss Waterway Seaport social media channels reached 6,415 folks with 327 likes, 1243 interactions, 2078 views, 19 comments, 32 shares, and 33 link clicks.
Produced another We Are Puget Sound collaboration beer, this time with Odd Otter Brewery in Tacoma thanks to Foss Seaport Waterway connection.
STORYTELLING
On Facebook we reached 6415 users and engaged 361 users with reactions and comments.
We have nearly 1,300 followers on Instagram and our best-performing post was Mindy's interview with CBS News with 3,417 unique plays, 2,204 accounts reached, 143 likes, 35 shares.
The We Are Puget Sound website attracted 1,900 unique visitors and over 2,100 visits over the last year.
Brian Walsh, contributing photographer to We Are Puget Sound book, continues to cruise the Salish Sea during the summer on weeklong excursions on American Cruise Lines. Brian was a docent on six cruises. Each day on the ship, he gave a Salish Sea presentation that incoporated We Are Puget Sound campaign elements: History of the Pacific Northwest; Fire & Ice: the forces that created Puget Sound; and Watersheds, Salmon, and Orcas. He reached an audience of 500 cruise guests. Thank you Brian for being an exceptional ambassador for We Are Puget Sound.
IN 2026… The exhibit will move across the Tacoma Narrows and north to the Kitsap History Museum in Bremerton for a six-month stint. Stay tuned for more details as we develop additional programming and social media assets to accompany the exhibit.